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MDP in Business Analytics
Gain exposure to real-life business solutions leveraging analytics

5 Days/ 10 Days programme

Contact hours: 40 hours/ 80 hours

  • Conceptual Learning
  • Conceptual Learning
  • Projects/ Assignments
  • Case studies/ Use cases
Programme Objectives
The “Management Development Programme in Business Analytics” blends academic curricula with real-world examples of successful execution of business analytics initiatives & projects by global industry leaders across industry verticals. The programme lays the foundation of business analytics concepts necessary to run such projects, and reinforces them with case studies/ use cases/ examples of successful implementation in the industry.
Who should go for the Programme?
The “Management Development Programme in Business Analytics” has been designed & developed primarily for middle managers who aspire to work in data analysis driven environments. For managers who intend to take up decision-making roles in their organizations and champion various strategic initiatives, this programme would help in understanding, analyzing & interpreting data which would in turn facilitate further decision making.

Key Takeaways

  • Articulate how business analytics can help manage their business better
  • Develop awareness of various Statistical, Mathematical & Econometric models used in business analytics
  • Identify the dos-and-don’ts of successfully running business analytics projects
  • Appreciate the scope of analytics in their business domains
  • Lead/ guide business analytics initiatives in their businesses

Learning Mode

Curriculum Overview

Regression Models
Forecasting Models
Simple Prescriptive Analysis
Segmentation: Cluster Analysis
Optimization Techniques
Recommendation Engine
Over a dozen case studies
At least three (3) case studies as hands-on sessions
Case studies cover the banking, retail, telecom, media, real-estate, etc industries

Are there any Learning Pre-requisites?

Participants best-suited to derive maximum benefits from the “Management Development Programme in Business Analytics” are professionals with at least three (3) years of industry experience.
The programme has been tailored to suit learning requirements of middle managers in the industry, with minimal pre-requisites with regards to knowledge of Statistics.
Nevertheless, in the interest of effective & efficient learning of participants, we recommend that participants have a Graduate or a Post Graduate degree with, as part of their curriculum, at least one of the following subjects: Mathematics, Statistics, Engineering Mathematics, Business Mathematics, or Mathematical Economics.

MEET Our Consultants & Faculty

Goutam Das

M. Tech. (Computer Engineering), IIT Kharagpur

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Dr Nidhan "Neal" Choudhuri

Ph.D. (Statistics), Michigan State University

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Debjani Bhattacharya

M. Phil, Jadavpur University, B.E. (Electrical Engg.), MN-NIT Allahabad

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Ankhi Mukhopadhyay

MBA, IBS, Mumbai, B. Tech. (Chemical Engg.), Univ. of Calcutta

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Amrita Saha

M.Sc.(Economics) Calcutta University

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Manodip Das Sarma

M.Tech (Intelligent Automation and Robotics) from Jadavpur University, Kolkata.

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